Updates 23rd January 2007.

Hi guys,

First of all, please start pasting your post its around school starting 24th Jan, Wed.

Please note these updates since our meeting last week.

1.Marketing

1.1 Product (internal only)
Our product would include a free "whilst stocks last" postcard which features messages in Tagalog (eg I love you, Glad to have a friend like you, etc) with the relevant translations in English and photos from bhbh2.
Design and printing: Krystle and Karen
Deadlines: Printed by 9 Feb

1.2 Internal operations
Sales of flowers to students and staff of NUS.
Roles(awaiting delegation)
Internal orders - to be in charge of reading emails and compiling and updating orders in NUS
Internal Finance Officer - to work closely with Internal Orders to monitor status of payment of NUS customers and issue receipts. Mainly stationed at booth

1.3 External operations
Sales of flowers will be extended to the public via forums and a separate blogspot website specially catered to the public (different prices to be offered, henceforth refered to as "external website").
Roles (awaiting delegation)
External Orders - to be in charge of reading emails and compiling and updating orders from the public

External Finance Officer - to work closely with External Orders to monitor status of payment of customers and issue online receipts. Must be familiar with internet banking.
Important date: Orders in by 7 Feb.

1.4 Admin
Roles: Liaison Officer (External) - To be in charge of troubleshooting on a case by case basis, calling back customers with problems. Handle online or phone queries.
Coordinating Officer (Ivan) - to monitor sales and liaise with publicity and logistics and coordinate within marketing cell. To prepare order list for pre-order booth and order form for online orders.
*Thanks to Ivan for the above info.

2.Publicity

2.1 Post-its teasers
Internal: Post-its to be completed and pasted around campus from 24 Jan onwards.
External:More Post-its to be distributed during meeting on 25th Jan (Thurs), to completed with url of external website. To be pasted at spots such as public notice boards at bus interchanges islandwide by 27 Jan.

2.3 Publicity posters (internal)
Before 31 Jan: Tagline "Flowers for Charity, coming 31st Jan. http://bhbh3flowers.blogspot.com" with an arrow sign pointing to booth.
Deadlines: printed by 31 Jan

2.4 Namecards
To be given out in place of flyers. Target: students, staff and general public.
Internal: "Flowers for charity, http://bhbh3flowers.blogspot.com"
External:"http://valentinesflowers.blogspot.com"
Deadlines: printed and distributed by 31 Jan

2.5 Ivle and mass emailing
Deadlines: 30 Jan
*NB ivle post lasts 14 days till 13 Jan.

3. Logistics

3.1 Internal distrbution
To plan booth duty timetables for preorder and distribution on 14 Feb. To obtain for booth 1. table cloth 2. table signs.
Pre-order dates: 31 Jan (Wed) to 2 Feb (Fri)
5 Feb (Mon) to 9 Feb (Fri)
12 Feb (Mon) to 13 Feb (Tues)
*NB max 2 person per time slot is sufficient.

3.2 External distribution
To distribute orders at designated MRT stations (suggested stations City Hall and Clementi) and to entertain special deliveries.
To plan manpower distribution.

Timeline
24 Jan Post-its up on campus.
Order list and order form ready
Blogspot ready with "Coming 31 Jan"
Posts on forums/online communities to lead to external website (valentineflowers.blogspot.com).
25 Jan Catalogue ready.
27 Jan Post-its up outside campus.
30 Jan Ivle posting and mass email.
31 Jan First day of preorder booth.
Namecards ready and distributed. (Internal and external)
9 Feb Last day of online orders.
9 Feb Postcards to be ready
13 Feb Packing and sorting of orders (if flowers can be delivered)
14 Feb VDAY sales and distribution

Other matters to note:
1. Eary bird discount of 5% will be extended for internal orders before 7 Feb. Last day sales would have a surcharge of 10%.
2. For external sales: Extra $15 for islandwide delivery, $8 for additional delivery attempt.

Cheers,
Qiaoling

Edit: 9 Feb Last day of online orders.